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Must-Have Apps: Online Ticket Sales

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Anyone who has produced a concert knows how much effort is involved in ensuring that ticket sales are handled correctly. There’s a lot of information to keep track of, payments to process, will-call lists to generate, seating charts to worry about, and more.

If you’re performing at a venue large enough to have a dedicated box office, their services are often included as part of the facility lease. But what if you’re performing at a church, school, or other venue without a box office? Managing all of this by hand is a lot of effort and is highly prone to mistakes.

Fortunately, there are a variety of online services that can do it without busting your budget. Here at the Girl Choir, we use Brown Paper Tickets for managing subscription sales and ticket sales at self-produced events. They deliver every possible service you’d expect, from online sales, box office sales, sales reports, ticket printing, ticket delivery, will-call list generation, a variety of pricing options, discount codes, and more.

And best of all -- it’s free for event producers. The BPT service fees are either paid by the ticket buyer at purchase time or can be deducted from your overall ticket revenue during reconciliation.

BPT isn’t the only game in town -- there are many other vendors that provide these services as well as other features (such as integration with your web site’s look-and-feel), although most charge a fee to the event producer. One such service that another local choir uses is OvationTix.com.

If you have used or are using another such service, please post a comment and let us know the name of the service and what you think of it.

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